Tradeshow Training Minute: Preparing Your Exhibit Team for Tradeshow Excellence

In this episode of the Tradeshow Training Minute, Susan Friedmann, CSP, The Tradeshow Coach, offers some valuable information to help prepare your exhibit team for a successful trade show experience.

To prepare your people well, make sure that you tell them:
Why you're exhibiting
What you're exhibiting
What you expect of them
How to do what your expect of them

Encourage them to set their own exhibiting goals, and above all, make sure that they want to be at the show.

For a more in-depth look at exhibiting successfully at trade shows, buy a copy of my book, Meeting & Event Planning for Dummies. http://tinyurl.com/msocs8

For more tradeshow tips and articles go to http://www.thetradeshowcoach.com

Category:

Howto & Style

Tags:

• Susan Friedmann
• The Tradeshow Coach
• exhibitor staff training
• trade show training
• trade shows
• exhibitions
• fairs
• trade show marketing
• trade show leads
• exhibiting
• booth staff training
• boothmanship
• how to exhibit
• tradeshow research