BMW 1-Series Facelift Promo Video

BMW upgraded the 1 Series for 2007 and introduced a 3-door sports hatch variant (code named E81). Changes to the model were minor headlight and tail-light revisions, new front & rear bumpers and minor revisions to the interior. The dashboard has been updated, and a recommended gear indicator is now present on models with manual transmissions.

New technologies include an Auto Start-Stop, Brake Energy Regeneration, Electric Power Steering, an electric water pump, and a host of drivetrain modifications designed for fuel economy, increased performance, and lower emissions. BMW marketing has named this combination of technologies "EfficientDynamics", which will also be implemented in other BMW models.

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Autos & Vehicles

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