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Estrategia de marketing en medios sociales. Marketing y comercio electrónico

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Uploaded by on Feb 10, 2009

http://www.canaltur.es

Los alumnos aprenderán los conceptos fundamentales sobre marketing turístico y comercio electrónico, la estratégica de marketing en medios sociales para empresas turísticas; así como a identificar las características de un buen posicionamiento en Google con contenido 2.0 y el funcionamiento y las aplicaciones de Google Trends, Google Insights y Google Alerts.

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