Blogging's Increasing Burden of Going it Alone. Why You Need Strategic Partners.

http://www.melaclaro.com/2011/01/13/strategic-partners-why-you-need-them/ I'm presenting this stack at an upcoming seminar and thought I'd share it with you, as well.

I had been noodling on this for a while. It's a slightly technical presentation (with graphs!) supporting the importance of eventually rising above personal / lone blogging efforts and, at some point, reaching out to other bloggers and social media marketers in strategic partnerships or syndicated content-publishing relationships.

Doing so, not only makes your life easier, but will also greatly scale your content publishing efforts. In other words, not only a good idea, but necessary.

This idea came about from a discussion I had last week with some friends at a mastermind roundtable meeting.

The more connections you get, whether it's twitter, facebook, linkedin, youtube or blogging -- or prospects and customers in your business, for that matter -- the more people and noise is generated in the 'sphere that you gotta wade through in order to get your message out, then the more effort it takes so you CAN get your message through.

Category:

People & Blogs

Tags:

• blogging
• content-syndication
• content-partnership
• strategic-partnership
• content-marketing