GoGorilla once again hit the streets to embark on a new and exciting campaign for NBC's 'Late Night with Jimmy Fallon!' GoMODELs interacted with the public on busy New York avenues whilst being equipped with a wearable TV vest which displayed exciting new clips of the show. They also ran a 10 question trivia about Jimmy Fallon's life for the chance to win a free promotional T-Shirt. The energetic New York crowd had a great time with this! as did we! The campaign was a fantastic success and a memorable one, by using unique, attention grabbing techniques to generate new buzz around the show. Even Jimmy Fallon himself was impressed!
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