Audi Event in Dublin Created by Verve Marketing

To mark its 100th birthday in 2009, Audi Ireland commissioned Verve to stage a remarkable series of events on a former railway platform in the centre of Dublin city.

The backdrop for the events was a spectacular 45 feet of water dropping to relay real time bit-map messages and choreographed to live music performances and DJ sets. The new Audi Q5 and remodelled A6 were revealed emerging through this curtain of cut-away water.

The night time invite-only events were followed by a free retrospective of iconic Audi cars and interactive displays open to the public. Irish street artists Maser, Chris Judge and Bren B along with furniture designer Hugo Thompson were commissioned to bring their own interpretation to Vorsprung durch Technik - a 100 year legacy.

Category:

Travel & Events

Tags:

• product launch
• event organiser
• dublin
• audi ireland
• event management
• car launch party
• exhibition space