Traditions and customs are an integral part of the Indian culture and every parent sees it as his/her, responsibility to inculcate customs, values and traditions in their children. The festival of Ugadi has been used as a backdrop to illustrate the inculcation of traditions in the younger ones and to point out that while inculcating traditions is important, parents have a larger role to serve in securing their childs future. The brand is portrayed as the enabler of parental responsibilities.
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Xandra369 5 months ago