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Personalizing the Internet for 700 Million Consumers

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Published on Mar 6, 2014

eXelate VP of Tech Operations, Jim Hackett discusses how the company powers billions of real-time data transactions each month with custom-modeled data sets across 700 million online consumers worldwide—while maintaining 100% uptime. He examined the architecture, which includes the implementation of Aerospike database servers in each of four cloud-based data centers, which are synchronized via cross data center replication. Additionally Jim reviews how this architectural approach is enabling eXelate to deliver extremely fast response times for customers in each region, as well as provide full redundancy to ensure continuity.

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