adidas Originals - Augmented Reality Shoes Teaser
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Uploaded by adidasoriginals on Jan 21, 2010
adidas Originals is launching the first Augmented Reality experience in footwear. The adidas Originals AR Game Pack is a set of 5 shoes, each printed with an AR code on the tongue. When you hold the code in front of your webcam, you'll gain access to a virtual version of the adidas Originals Neighborhood. Each month between February and April, we'll launch a new interactive game within the Neighborhood and your shoe will be the game controller. The experience launches on February 10th at http://www.adidas.com/originals
The shoes are available now in some countries and later in others. Here's where to find them:
US: available from February 15th exclusively at select Champs Sports stores and http://www.eastbay.com
UK: Available now at Size?; Offspring and adidas Originals stores
Rest of the World: Available now at adidas Originals stores and other select retailers
- 297 likes, 12 dislikes
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Top Comments
All Comments (64)
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speachless :)
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@nham5 size.co.uk They have cool rare trainers.
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Does anyone know where I can get some Forum Mids? I'm not that fond of the ones on the website.
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i love adidas
3 months ago 3
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Adam Jensen and JC Denton would be proud
4 months ago 4
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In this article, I was like, really very good, thank you for sharing.
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nice
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Adidas don't mean all day i dream about sports it's means all day I dream about sex
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i cant wait for spring/summer 2012...adidasswagg
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Nike sucks Adidas is awesome !!!!!!!!!!
SweetSweetMelodyYeah 1 year ago 64
Guys... this is just a TEASER!!
The Augmented Reality will be trigered wih the Adidas in front of a Laptop, etc
onewaygroup 2 years ago 21