The In-Store Marketing Institute Web-Site Overview

A little about the Institute: We are the intersection of a trade association, publisher, event producer and educator/facilitator with our web portal. Consider:

- With 512 Corporate Member CPG manufacturers, retailers, research companies, agencies and in-store operatives, we have become one of the most powerful associations in the retail industry --- but without a predetermined "political" agenda.

- The print media portion of our portfolio, Shopper Marketing Magazine can act as a "bully pulpit" for whatever industry issues we wish to tackle.




- Our fanaticism for arranging for best in class speakers at our events as the In-Store Expo attended by 4,000 people last November has earned us the distinction of being the leading facilitator / educator on Shopper Marketing and Retail Merchandising in the industry today.




- The In-Store Marketer web-portal which is described in this video is the most significant library of in-store and shopper marketing material in the world is now used by over 7,000 people with page views up 49% in '08 vs. '07.

Uploaded by Steve Frenda, Managing Director, The In-Store Marketing Institute.

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