http://www.directmailbuildingblocks.com Are you wasting money using the wrong type of postage in your direct mail campaign? What is the difference in postage and knowing this is critical when you are using direct mail in your marketing. Standard or bulk mail is not the answer when you have time sensitive materials that need to get there. Using the right type of postage not only will help you clean your house list, find out if the list you purchased is current, receive your returned mail or what we call "nixies", but you are guaranteed a delivery window knowing your mail will arrive at its destination. Nothing is worse than your mail showing up after your time offer has expired this not only reflects in a negative way, but in the end will be costing you and your business money.
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