Prince Edward Island conjures up images of white beaches, lobster boils -- and thanks to 28 years of savvy marketing, an iconic cow serving up super premium ice cream.
From one ice cream shop on the Cavendish boardwalk in 1983, Cows Ice Cream of Charlottetown has grown to nine locations selling 32 flavours, plus a popular line of merchandise, across Canada -- becoming a nationally-recognized brand in the process.
To learn more about the Atlantic Canada Opportunities Agency, visit our website: www.acoa-apeca.gc.ca
View transcript of video: http://www.acoa-apeca.gc.ca/eng/Agency/mediaroom/Videos/Pages/COWSInc.aspx
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