Online retail expert Kevin Ertell talks about just how easy it has become for e-retailers to create a great customer experience that is right for every individual customer.
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Kevin Ertell has been described by his peers in the retail industry as both "an extraordinary thought leader in the online retail space" and "a cross-channel retail visionary with the leadership skills to make his vision a reality."
Currently Vice President of Retail Strategy at ForeSee Results, Ertell works with product, delivery, and marketing teams to ensure that ForeSee Results continues to provide best-in-class solutions that bring innovation and operational excellence to the retail industry.
Kevin discusses why he choose to join Monetate as a Strategic Advisor. Monetate is the leading independent provider of testing, targeting, and personalization services for websites. (http://www.monetate.com)
Kevin Ertell's blog "Retail: Shaken Not Stirred" is at www.retailshakennotstirred.com.
Congratulations to Kevin on being selected as a Charter Member of the Shop.org Think Tank!
Monetate 1 year ago