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Can PR change behavior? Sarah Temple, Ogilvy PR Social Marketing SVP

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Uploaded by on Oct 30, 2009

Tune in for a fascinating discussion with Sarah Temple, Senior Vice President of Social Marketing at Ogilvy Public Relations. Sarah explains how social marketing campaigns can tackle important social issues, and presents some best practices from Ogilvy's illustrious work in this area.

To read the details of these cases, visit http://www.ogilvypr.com/en/practices/social-marketing

Sarah was recently honored as a nominee for Washington PR Woman of the Year by Washington Women in Public Relations.

Produced by Mary Fletcher Jones and David Hyson for Conversations in Public Relations.

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  • hey! you have an awesome video! Keep it going

  • Social marketing campaigns can be successful if implemented effectively. This is a very informative video in this area.

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