The Chaos Scenario by Bob Garfield

The Chaos Scenario is the new book by Bob Garfield of Ad Age and NPR that predicts the end of the mass media/mass marketing era, the rise of Listenomics and the post-advertising age, and the period of chaos in between. Watch the video to discover how this will disrupt the world you know and then visit the website at www.thechaosscenario.net

Category:

People & Blogs

Tags:

• Chaos
• Book
• Chaos Scenario
• Chaos Scenario Book
• mass media
• mass marketing
• Bob Garfield
• Listenomics
• media
• bestsellers
• National Public Radio
• Advertising
• Ad Age

[benbentaro]

i heard this one last week. it looks so reality of advertising, now. and maybe next generation, he want to write new era advertising. i want to know now garfield says .

[henryarose]

Heard Bob Garfield speak at the Miami Book Fair International and bought his book...The Chaos Scenario...he quickly summarized the 'chaos' that the 'Digital Revolution' has created. Great reading for anyone over the age of 30.

[videooptimize]

I just bought the book. I haven't ready it yet but have been carrying it around with me everywhere. I think from what I have seen in the video and the emails I receive from him that this guy is definitely brilliant. For those that want to be in on the know pick up a copy and Listen!

[Snickerbocker]

I almost puked when Garfield called himself a "heroic visionary" in this auto-erotic masterpiece. What a buffoon.

[PaprAyrplane]

Looking forward to reading this one. Garfield and Gladstone's "On the Media" podcast is one of my favorites.