Building Confidence & Self-Esteem in Young Girls / PSA Video

Young girls talk about body image and self esteem. Dove's message: Things won't change until we change them. The Dove Self-Esteem Fund. Whether it's models that wear a size 2 or movie stars with exceptional curves, beauty pressures are everywhere. And when young girls find it hard to keep up, low self-esteem can take over and lead to introversion, a withdrawal from normal life, and a waste of potential. For example, a recent survey in the United Kingdom indicated that 6 out of 10 girls thought they'd "be happier if they were thinner." Low self-esteem leads to introversion, a withdrawal from normal life and a waste of potential. For too long, beauty has been defined by narrow, stifling stereotypes. Women have told us it's time to change all that. Dove agrees. We believe real beauty comes in many shapes, sizes and ages. That is why Dove is launching the Campaign for Real Beauty. Dove's global Campaign for Real Beauty aims to change the status quo and offer in its place a broader, healthier, more democratic view of beauty. A view of beauty that all women can own and enjoy everyday. Over 50% of women say their body disgusts them (Dove Internal Study, 2002). The body fat of models and actresses portrayed in the media is at least 10% less than that of healthy women (British Medical Association, 2000) 6 out of 10 girls think they'd "be happier if they were thinner" (UK Teen Body Image Survey, January 2004) While only 19% of teenage girls are "overweight," 67% think they "need to lose weight" (UK Teen Body Image Survey, January 2004). Stereotypically "perfect" beauty imagery affects some girl's (and some women's) perceptions of themselves. Dr. Susie Orbach (psychotherapist, London School of Economics) has discovered that spending just three minutes looking at fashion magazines lowers the self-esteem of 80% of women. We can help girls to put "perfect" images of beauty into perspective. Let's face it, most of us are never going to look like the models we see in the media. But when we look at images in magazines and on the big screen, it's all too easy to forget the number of tricks that have been used to create them. But a small army of retouchers, camera operators, lighting technicians and props managers have created these artificial images. Let's show girls the reality behind the imagery! Producer: CQ. Creative Commons license: Attribution-NonCommercial-ShareAlike.

Category:

Education

Tags:

• body
• image
• self-respect
• respect
• love
• hate
• beauty
• pressure
• self-esteem
• self
• esteem
• perception
• fat
• introversion
• confidence

[Rockguitarhero462]

beauty is subjective. the ideal woman only exists in the mind.

[lakearea]

This is one thing I don't understand. Everytime I see something like this its always a good looking girl that doesn't like how she looks because some dumb hooker told her she is ugly at school. News for ya ladies, just worry about what you do and not what anyone thinks. People that do and say things like that have bigger and better problems.To sum it up, do not listen to whores, it won't matter in 10 years, and it doesn't matter to the people that love you and who really matter in your life.

[warriororb5]

@WTFJustnoRELOADED What the fuck is wrong with you?

[jasonking02]

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burak_02_comodo@hotmail.com

[radeckillzone3]

The Girl lock Nice

[AnimeKittenx]

What the fuck is up with on these fucking sexist comments!!! Bunch of Mofo 16 year old virgin boys!

[TheChrissyluv]

so true for some though

[PadmeHum523]

Does anyone know what the song in the background is? It's really beautiful.

[pieladypeace]

@supremeoverlord135 : I would encourage you to look in your mirror everyday and tell yourself that you love yourself. Eat healthy, eat when you are hungry. Also, avoid poisons in your diet like MSG, Nutra Sweet, Splenda, and fluoride. Avoid dieting, dieting is not healthy and messes up your metabolism and will make you get fat. 147 pounds is not fat, but if you get into bad habits like dieting, you will get fat. Love who you are and your body will respond positively and others will also.

[WTFJustnoRELOADED]

Beauty is about a huge rack, and a firm ass.

And whichever is the easiest to cleep with and guzzle the most come.

That all women are good for any way right ? Thats and cooking.

getting fucked and cooking, womens two primary functions.

I mean what else can they do ?

This bitch needs to just shut up swallow and do it with a smile.

[iLaLaLoveYuuLots12]

C'mon, ladies! I am a 13 year old girl who thinks we need to come together. Why would you want to push someone down or insult them for something you're going through too? If you're a model, there's nothing wrong with that! It's what you love to do:) If you're a gamer there's nothing wrong with that because it's what you love!(: But we are all women who are more geared up and ready than any other to help and support other girls. Are you with me?(: