How Does Pay-Per-Call Differ From Click Based Advertising?

http://www.mobilemoneybandit.com/contest?c-signup When you work with click based ads, you are trying really hard to get people to click on your ads, and hopefully they will buy something when they get to the other side. With pay-per-call, the prospect calls the number you are given by the publisher, and the salesperson on the other end is trained to do what they need to do to convert that lead into a sale. You are paid per lead, usually, instead of per sale. That way, you only have to get prospects who are interested in the product.

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• pay-per-call marketing