Mazda SHINARI Embodies KODO Soul of Motio

Mazda has take the media by surprised with the unveiling of a new four-door coupe concept at a private press event held in Milan today.

Named Shinari, the concept reveals the new front end design as well as the overall design language for all future Mazda vehicles.

In similar fashion to the previous Nagare styling theme, Mazda has coined the term "Kodo" for the new styling paradigm. In Japanese it means soul of motion.

When asked when the new design language would start to appear on new models, Ikuo Maeda, general manager of Mazda Motor Corp.'s design division, vaguely stated, "this design will lead to the next generation of Mazda design and will lead to other elements."

The Kodo design language was created in a joint effort between Mazda's design studios in Japan, U.S. and Germany.

http://www.worldcarfans.com/110083028164/mazda-shinari-concept-revealed

Category:

Autos & Vehicles

Tags:

• Mazda
• SHINARI
• concept
• Kodo

[lunaseapirate]

You know, this could have been a Jaguar. Too bad Mazda thought of it. :]

RESPECT to Mazda designers. :]

[AvgasStew]

I will be so pissed off if this is anything but RWD

[totoalnono]

i think it looks like the infinite essanss

[PhaetonPower]

dont compare mazda to infinity

mazda is a legendary car

infinity only got famous 10 years ago

just like lexus and audi

mazda, please produce it like that, and you get much money

[blahblabahl]

@UbelFeuer Well this car is mazda's entry into the premium sedans market, so i'm going to take a wild guess and say it's going to be expensive.

[Crazy650]

sexy

[Cowboyfive0]

UGLY!!

[adamkawwaff]

they stole the design from infiniti essence....you fuckers....

[supremewhip]

epic

[UbelFeuer]

Finally someone realizes inexpensive cars don't have to look like ass.

[smash3230]

Maserati quattra-porte + Mazda Furai = Mazda Shinari...

and jizz

[NismoPWNS]

damn thats sexy