Interactive Twitter-Based Murals in the U.S. Promote Canada
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Uploaded by canadiantourism on Jul 7, 2010
The Canadian Tourism Commission (CTC) has launched interactive murals to inspire Americans to book a Canadian vacation. These murals have taken over the streets of New York, Chicago and Los Angeles this summer - pulling content from Twitter to display real-time updates from and about Canada.
The digital storescapes celebrate the CTC's comprehensive social media strategy, and follow its 2009 Marketer of the Year award from Marketing Magazine.
The Canadian Tourism Commission can be found on the following social channels:
Facebook - http://facebook.com/keepexploring
Twitter - http://twitter.com/keep_exploring
Want to plan your trip to Canada? Visit http://uscw.canada.travel/
- 138 likes, 1 dislikes
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Uploader Comments (canadiantourism)
All Comments (12)
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awesome! how are this made?
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Great job Canadian Tourism! A great model in "outside the box" tourism marketing. Interactivity, Social Proof and making your marketing an event - all tied together.
I love the tourism industry and Canada as a destination - ROCKS!
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I was having trouble finding this Diner library.. could you possibly direct me?
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Оригінально :))
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Awesome idea!
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this is an absolutely phenomenal social media marketing campaign.
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song?
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That looks like fun. :)
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Love it!
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@DudifyMe Hi DudifyMe, the song is called How Much Fun Can an Android Have. It is licensed through The Diner, and is available on their library.
canadiantourism 1 year ago