Gerd's Introduction to the March 19 "Future of Books" event in London (Olswang)

Join us for this event on March 19, 2010, in London: http://www.olswang.com/fobMain.asp
From Hardbacks to Hot Bytes: "The future of books and publishing in a connected world"
This is Gerd Leonhard's Intro the the event.

The Future of Books will present C-Level publishing executives with the real (and so far unspoken) learnings from the music industry, a business which has been in transition since the days of Napster 1.0 and the first MP3 players. The speakers will present their views on what book publishers need to understand, believe and do, to take advantage of this dramatic shift from selling copies of printed books to selling access to a digital book (or both).

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People & Blogs

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