Brendan illustrates how Geodelic helps people design and customize their own GeoGuides for smartphones, connecting with retailers, restaurants and other places nearby. People can also tap into a network of location-specific guides created by businesses and other organizations. Brendan was a speaker at the WCA LBS SIG event, "LocationPalooza! Hyperlocal, Social Apps, and Emergency Alerts" which took place on July 27, 2010 at the Palo Alto Research Center.
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