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The Marketing Mix with Halsey Cook

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Uploaded by on Oct 27, 2009

In "The Marketing Mix", Darden School of Business alumni in the marketing field give answers to probing questions about hot topics and trends in marketing and about their careers. This episode features Halsey Cook, Darden MBA Class of 1991 and President of Legrand North America EWS.

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  • It's all about the marketing strategy. That's always what makes the difference.

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