Change Player Size
Watch this video in a new window

Aviva: Change of Name commercial: Bruce Willis, Elle Macpherson, Alice Cooper, & Ringo Starr

UK Insurer Aviva is launching a new advertising campaign to communicate that the UK's largest insurance company, Norwich Union, is changing its name to Aviva. The high-profile campaign, created by...  
 
Customize

More From: DynamicSavant

Loading...
Play All Stop Autoplaying | Play Next

QuickList(0)

1
Clear | Save

Related Videos

Featured Videos

Upgrade to Flash Player 10 for improved playback performance. Upgrade Now or get more info.
21 ratings
Sign in to rate
8,409 views
Flag
close
Want to add to Favorites? Sign In or Sign Up now!
close
Want to add to Playlists? Sign In or Sign Up now!
close
Want to flag a video? Sign In or Sign Up now!

Statistics & Data

Loading...
Sign in to post a Video Response

Video Responses (0)

This video has no Responses. Be the first to Post a Video Response.
Sign in to post a Comment

Text Comments (37)   Options

Loading...
mollehhhx (1 month ago) Show Hide
 0
Marked as spam
I LOVE YOU RINGO, SO MUCH
XxXLindseywayXxX (3 months ago) Show Hide
 0
Marked as spam
lol i cant believe they got alice cooper in this ad but this one wasnt aired
frankienardoz (3 months ago) Show Hide
+1
Marked as spam
my god this ad is shit!!!!
EvilCensor (6 months ago) Show Hide
+1
Marked as spam
Yet in the next advert Ringo says don't call him by his stage name - so logically the name change to Aviva is to be disregarded as Aviva is to Norwich Union what Ringo Starr is to Richard Starkey.
ForumPromotionMember (6 months ago) Show Hide
 0
Marked as spam
0:49
ssam2335 (6 months ago) Show Hide
+1
Marked as spam
whats the music at the end of the ad which starts at 0:59??
rcaseiro (6 months ago) Show Hide
 0
Marked as spam
90 Millions seems way too much money to put on a TVC. Even if it increases Aviva awareness from 35 to 80% (so they say). Bottom line, it's their shareholders money...
jacubthemighty (7 months ago) Show Hide
 0
Marked as spam
Hey, I like this advert - don't see why anyone wouldn't...
SandraDodd (7 months ago) Show Hide
 0
Marked as spam
Read what it is you're watching before making such comments, unless you're from the U.K. and their government bailed out an insurance company.

There's a longer ad on UK sites.
mkcwebmaster (7 months ago) Show Hide
+1
Marked as spam
Of course, Ringo, you owe your entire career to that cunning decision to change your name. It's lucky that John, Paul and George joined your band and cashed in on your success, which all hung on your name. Wise move, Ringo!

Would you like to comment?

Join YouTube for a free account, or sign in if you are already a member.