In final preparation for New Year's Eve, the iconic Times Square New Year's Eve Ball is lit and sent up the 130-foot pole atop One Times Square.
Jeff Straus, President of Countdown Entertainment, along with Ed Crawford, CEO of Philips Lighting Company, flip the giant switch that initiates the spectacular, state-of-the-art lighting effects, powered by 32,256 Philips Luxeon LEDs and covered in 2,688 Waterford Crystals.
For more information on Times Square New Year's Eve and its webcast and new mobile app, please visit: TimesSquareNYC.org/newyearseve.
