Herman Miller Aeron Chair campaign
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Uploaded by studioboardman123 on Jan 18, 2008
These chairs were so comfortable that office staff ALL OVER LONDON were taking them home! This is a documentary of the Security situation this caused!
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I'll be doing that one of these days, since I keep one of my Aerons at work. The other's in my home office - where I'm sitting very comfortably as I write this. I'm 6'7" so I have size C and I'm just about to order a size A for my wife who's just over 5'.
DaftNotStupid 1 year ago
I love my Aeron! We don't have them at the office, so I had to buy my own - for my desk at home :-)
Cybergabi 2 years ago
The promo was almost cheaper than a Herman miller chair but it actually gained so much press coverage it was marketing genius!!!!!!!!!!!
tashap1985 2 years ago
promo looks cheaper than a single herman chair
ahmednat 2 years ago
Those chairs are a god send their so comfy
ILoveGoodFellas 3 years ago 2
Thanks to our Korean intern Min for the big up on the campaign!!!!
studioboardman999 4 years ago 2
This is the funniest bit of guerilla marketing i have seen in ages -
Well Done Studio Boartdman
studioboardman999 4 years ago 2