Accidental Branding with David Vinjamuri

Dan Schawbel interviews David Vinjamuri.

David Vinjamuri is adjunct Professor of Marketing at NYU and President of ThirdWay, Inc. David has over 15 years of corporate experience, half of which was at Johnson & Johnson and Coca-Cola in brand management and marketing. He also blogs about advertising and brands at thirdwayblog.com. Today, I'm going to speak with David about his new book, Accidental Branding: How ordinary people build extraordinary brands.

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People & Blogs

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• David
• Vinjamuri
• accidental
• branding
• book
• interview
• Dan
• Schawbel