"Yes We Can: Going Viral in a Social Marketing World" Panel Discussion

A panel of media and marketing experts talks to Baruch students, alumni and marketing, public relations and advertising professionals about Viral marketing, which has been defined as the utilization of preexisting social networks to produce increases in brand awareness or to achieve other marketing objectives by identifying individuals with high social networking potential. The panel discussion is moderated by Les Blatt who comes to social media and the online world with the perspective of a veteran journalist.

Category:

Education

Tags:

• Viral
• marketing
• Public
• relations
• Internet