Is it risky for your cat to chase a squirrel? Or your dog to drink from a puddle? How risky are fleas and ticks? These are some of the questions raised in a new public service campaign - "Being a Pet is Risky Business" - from the American Veterinary Medical Association (AVMA). Funded by an educational grant from Fort Dodge Animal Health, the campaign seeks to raise awareness about common pet disease risks and how to protect against them. The campaign's television and radio public service announcements (PSAs) humorously depicts pets in atypical risky situations - skydiving, scuba diving and surfing - to call attention to typical, routine daily activities where cats and dogs are frequently and more realistically exposed to disease-causing organisms.
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