LinkedIn Advantages and Opportunities - Patrick Schwerdtfeger

http://www.SocialMediaVictories.com/

Patrick Schwerdtfeger discusses the advantages of LinkedIn as compared with other social networking websites. He includes the professional nature of the platform, the highly-sophisticated and affluent audience, the opportunity to find relevant targets for your communication based on job title and the opportunity to communicate with precision using their inmail system.

This video was recorded on August 15, 2009 in Berkeley, CA. It was part of a full-day workshop entitled Social Media Victories Real Businesses, Real Campaigns, Real Results which focused on how entrepreneurs, small business owners and self-employed service professionals can leverage Twitter, LinkedIn, Facebook and YouTube to grow their businesses.

Patrick is the author of Webify Your Business Internet Marketing Secrets for the Self-Employed (2009) as well as Make Yourself Useful Marketing in the 21st Century (2008). You can purchase the latest book on Amazon but you can also get it for free at the following website.

http://www.WebifyBook.com/

By subscribing, you will receive one chapter via email each week for a year. You should know that the book also includes 6 chapters that are not in the email course and the book also has a step-by-step action guide at the end of each chapter. The email course does not have those itemized to-do lists.

This video is about differentiation. LinkedIn is a very different platform than Facebook or MySpace and this video lays it out in plain English. LinkedIn has some special features that sets it in a class by itself in the social networking world. Being able to search by job title is a primary example. This video introduces the viewer to the true power of the LinkedIn platform.

Patrick is a sought-after professional speaker who has spoken in Canada, the United States, Europe and South America. He speaks about leadership on todays social internet, small business marketing and the opportunities of our changing information economy. Call 510-282-4115 to inquire about speaking fees and scheduling.

Patrick Schwerdtfeger, Champion of the Modern Entrepreneur

Category:

Science & Technology

Tags:

• linkedin
• job title
• search
• email
• inmail
• business