Lucky's presence on Foursquare extends the brand's footprint in powerful, new ways. It was one of the first publications to join Foursquare. The audience now engages with Lucky on Foursquare in a variety of creative ways including Lucky's city guides which allow users to interact with the magazine on the go and in full shopping mode. Learn also about how users share photos of merchandise and store windows.
Speaker:
John Jannuzzi, Style Collective Editor, Lucky
MPA Digital: Social Media (magazine.org/socialmedia)
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