re: CopyBlogger on Focused Generosity Marketing

Bryan Bliss responds with some more for the conversation introduced at http://www.copyblogger.com/give-and-grow-rich .
Their insight is valid and powerful so I add some more specific "hot to" structure to the goal of marketing with Generosity and bring up an important pitfall to avoid. make it Emotionally impactful, empowering, educational or entertaining for the stringest impact and Highest ROI.Avoid creating a "this is too good to be true" skepticism or resistance response by making the Gift TOO big. A Gift too Small can be detrimental too if it leaves the recipient thinking this is "cheap".

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• Copyblogger
• Brian Clark
• Small business Marketing
• online marketing
• social media
• Generosity marketing