Levi's - OPioneers! (Go Forth) Commercial

Levi's OPioneers! commercial from their new GO FORTH campaign. Directed by M Blash for Wieden+Kennedy, Portland using poem by Walt Whitman.

http://homotography.blogspot.com/2009/07/levi-go-forth-ryan-mcginley.html

See other commercial and print ads by Ryan McGinley (see above link) .

Category:

Howto & Style

Tags:

• Levi's
• OPioneers
• Go
• Forth
• Ad
• Commercial
• Wieden
• Kennedy
• Jeans
• Denim

[TheNOSTALGICDECAY]

ok fuck all your bitching. commercials exist. i would rather be forced to listen to poetry than mindless drivel when i see a commercial. and im not brain damaged. i can enjoy a commercial without going "oh, but there using art to sell jeans! that ruins it for me!" grow up

[grayk47]

As a person who has extensively studied Walt Whitman and his masterpiece Leaves of Grass, it's kind of funny and sad to look at all these people who claim to have loved Whitman and know everything when in reality they know jack-shit about what he did or stood for.

[awkwardturtlezz]

i hate how being carefree and wild is now associated with being a hipster. i have friends who just want to have fun and are so full of spirit and they are not "hipsters"

[grayk47]

A time where America was the most divided in its history. He wrote Leaves of Grass because he wanted to reach every American, southern, White, Chinese, Gay (remember Whitman was openly gay and displayed it proudly in the cluster of poems with Leaves of Grass known as Callamus). Hipsters promote uniqueness because they think it's cool. Whitman promoted uniqueness to help bring a torn apart country together. hipsters wish they could have Whitman as their patron saint but they need to look elswhr

[grayk47]

A time where America was the most divided in its history. He wrote Leaves of Grass because he wanted to reach every American, southern, White, Chinese, Gay (remember Whitman was openly gay and displayed it proudly in the cluster of poems with Leaves of Grass known as Callamus). Hipsters promote uniqueness because they think it's cool. Whitman promoted uniqueness to help bring a torn apart country together. hipsters wish they could have Whitman as their patron saint but they need to look elsewhr

[grayk47]

@Werdfrerb2

nope, hipsters are actually some of the worst offenders of Whitman's legacy and what he wrote about. While hipsters go against the general culture, the obsession to be different, and are intolerant. While Whitman did emphasise being your own person, as in the poem, "I Hear America Singing, he also emphasised the point that we should use our unique traits and gifts to stand united as a country. Remember he wrote many of his poems during the Civil War.

[HaoWenXiang]

@grayk47 That is perhaps the wost way to introduce the general public to Walt Whitman. The one rare chance people are exposed to American Poetry en masse and you have RUINED IT. Your contempt for people will only further impoverish this country of poetry appreciation. Let alone its understanding and expansion.

At least have the dignity to suggest a book.

[explozionman101]

@grayk47 Please educate me on something, what DID Walt Whitman stand for?

Euginius

[emmers57]

If this commercial caused even one person to go and find a copy of leaves of Grass then it's a brilliant thing.

[scraps1994]

Generalizing this generation is equally ridiculous to the generation's generalization itself.

[Werdfrerb2]

@grayk47

Looks like somebody's a hipster.