Bottle Bank Arcade - Fun Theory (Volkswagen Sweden)

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Uploaded by on May 5, 2010

Can we get more people to use a bottle bank by making it fun? Check out the 'Bottle Bank Arcade', part of Volkswagen's Fun Theory campaign.
We believe that the easiest way to change people's behaviour for the better is by making it fun to do. We call it The Fun Theory.

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Autos & Vehicles

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