Jessica Simpson at Macy's

Jessica Simpson hosted a party at Macy's in Herald Square, where they launched their new "Find Your Magic" campaign and debuted their new "blockbuster" /sarcasm/ commercial featuring celebs like Jessica Simpson, Martha Stewart, Donald Trump, Rachel Roy, P. Diddy and J. Lo.

The party had singing (Eric Hutchinson performed - he's great), dancing, a marching band, and fireworks.

Inside, you could meet a Rockette or fashion models. Or you could meet Jessica Simpson if you spent $50 on her clothing line.

Overall, it was a fun night. Great job, Macy's. And props on the promotion, because although we didn't buy any Jessica stuff tonight, we did end up getting a new blender. So your promotion worked on us. :)

Category:

Entertainment

Tags:

• Jessica
• Simpson
• Macy's
• Herald
• Square
• New
• York
• City
• fireworks
• Eric
• Hutchinson
• fashion
• week

[xgobobeanx]

oh nice - i walked by their earlier and was wondering what was going on!

[RedVolly]

The fireworks on the building were cool...enjoy your new blender!