DMA08 Conference & Exhibition - Sessions

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Uploaded by on Aug 18, 2008

DMA08 educational sessions address virtually every aspect of successful marketing. No matter what your experience or expertise...whatever you're promoting, by whatever channels, to whatever target — DMA08 can help you do it better!

9 Educational Tracks Help You Chart Your Course of Study

Follow all of the 9 tracks for a specific focus, or sample sessions a la carte!

- Direct Marketing Basics
- Creative Strategies
- Retention & Loyalty
- Acquisition & Prospecting
- Multichannel Integration
- Production Strategies
- Database & Analytics
- Online Marketing
- Emerging Channels (New Media)

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Travel & Events

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