Dharmesh Shah

Dharmesh Shah, Hubspot (and author of the popular On Startups blog). Dharmesh apologizes to the crowd at least once for not being a professional speaker, but this seemed largely unnecessary as he had one of the more polished presentations of the day (although he did run through it a bit fast!) His talk is basically a marketing 101 for early stage founders. How do you get customers with $0 budget? he asks. The answer is through inbound, not outbound, marketing; building the best experience for those who are already looking for you or the products you offer through mechanisms like search engine optimization. Make marketing about creativity, not cash he counseled.

Category:

Science & Technology

Tags:

• sb
• startup
• startupbootcamp
• mit
• hubspot
• marketing

[dropthecubicle]

Very informative. Good presentation.

[prakashtin]

As a student in th hospitality i found this speech very helpful in this downturn

[jerithshajan]

Hi Dharmesh, Great talk. We are coming up with a startup and have implemented the suggestions you had mentioned in the talk. Thanks for sharing it.

[ivar1112]

Great presentation - thanks Dharmesh! Inspiring and informative - stuff i will use for my business. Keep it up!