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Michel Leconte, CEO, SEO Samba, on RSS feeds and blog optimization at SES New York 2009

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Uploaded by on May 18, 2009

Rebecca Lieb, eConsultancy, interviews Michel Leconte, SEO Samba, about optimizing blogs and RSS feeds at SES New York 2009. Michel says syndication of RSS feeds is hugely importantly in developing brand. Michel says he believes it is important to give as many options and choices to blog readers as possible, and ultimately one should properly strategize how much content to give away whether by feeds or boosting traffic by influencing readers to come to your blog. Michel also discusses the value of integrating twitter into your analytics measurements to get more value out of your feeds.

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