Improving the customer experience & operational efficiency

Juliann Larimer, MSSI Vice President, Global Partners, Motorola
There is really two reasons that we are here. First of all we believe that our partnership with SITA is very important part of our go to market strategy, gives us the opportunity to meet with customers in the airline transport industry, understand what their challenges are, and talk to them about how, together SITA and Motorola, can help solve those problems.
The big buzz has really been along two dimensions. The first one is about improving the customer experience. So how do we use technology to make the customer experience better, whether it is interacting with an airline or at an airport, and how do we do that.
And then secondly it is about operational efficiency. So how do airports and airlines reduce the cost of servicing those customers and tying that back to, from a Motorola perspective, the fact that we have enterprise mobility solutions, there has been a lot of interest around what those solutions are, how they can be implemented to increase that customer satisfaction and improve the efficiency on what is happening at the back end. So ultimately it is a win -- win for everyone.
www.sitasummit.aero
www.sita.aero

Category:

Science & Technology

Tags:

• SITA
• Innovation
• Travel
• Air
• Transport
• Industry
• IT Summit
• Motorola