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Stop Advertising. Start Socializing. - Vitrue a social media company

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Uploaded by on Apr 2, 2009

http://vitrue.com Reggie Bradford, CEO of Vitrue, discusses key inflection points of key markets he has seen ripen in his career. From online health care in the early 1990s with as CMO of WebMD to structural changes with the cable industry with Video on Demand with N2 Broadband to social media accelerating in the face of traditional advertisings decline. Reggie asserts the days of traditional advertising are dead and never coming back. Marketers today are monitoring every dollar to maximum ROI and social media is proving to be an effective vehicle for brand building through the hearts and minds of consumers.

Vitrue, Inc. delivers world-class advertising solutions for marketers to connect with consumers in social ways. Vitrue turns traditional advertising into direct, personal relationships by harnessing the authenticity, depth and viral nature of social media, which enables consumers to help build brands through their online actions. Through their industry expertise, technology platform and integrated marketing approach, Vitrue offers the most comprehensive social media marketing solutions built exclusively for Fortune 1000 brands and agencies including P&G, Unilever and Pepsi. Vitrue is based in New York City and Atlanta. For more company information, please visit http://vitrue.com.

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