1997-03-01 Apples Operating System Strategy Part1

This 1997 video is narrated by Jim Gable V.P. ApplSoft Marketing. Here's a list of the topics covered in this video, Mac OS 7.6, Mac Runtime for Java, QuickTime VR 2.0, Rhapsody, Tempo, Allegro, Sonata and NeXT. With a video clip of Steve Jobs at MacWorld 97 San Francisco.

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[bizopclothing]

The most important thing is the marketing strategy.

[darwiniandude]

As a die-hard Apple fan, I have to disagree to an extent. Vista is a lot more stable IMO than Classic ever was towards the end. The lack of protected memory really hurt Mac OS 9.x and earlier as did the lack of true multitasking, eg formating a floppy slowed the system down even in 1999. But I wholeheartedly agree about Apple rolling out core tech shifts seemlessly, Microsoft is digging themselves into a hole at the moment and I think Ballmer plans to speed up the digging, and this will help....

[bphendri]

As much as the Classic OS had is stability issues, It is still more stable then Vista.

And Microsoft can not hold a candle to Apple as far as smoothly rolling out seemless core technology shifts.

[adacosta38]

Con't

Using RISC as example for OS X is not an execuse, its a dead platform that Apple will stop supporting with the release of Snow Leopard. As I said, Windows also supports the RISC based Intel Itanium processor. They have also been welcomed by competitors such as IBM to port Windows to Power, but see no real significance in doing so because the x86 architecture is doing enought already.

[adacosta38]

The difference is, Windows is on over 1 billion PC's, Mac OS X is only on 25 million. Mac's aren't used heavily as Windows systems. Windows is multi-faceted in the respect that, it has to meet different needs, not everybody has a need to address more than 3.3GBs of RAM, but if you do, the option is there with Windows. Also, Windows NT did support multiple one time, its actually designed as a portable OS, NT 3.1 supported MIPs, Alpha and Dec systems. Today, Microsoft supports the popular x86-x64

[adacosta38]

Third party developers who write applications and or device drivers that interact with the kernel, will have rewrite their products to work under Snow Leopard. Apple is even requiring them to do so. I am sure there are many hardware products out there right now used by millions of Mac folks and those will need to be updated. Also, saying that Vista is full of malicious programs is very unfounded, especially from someone who doesn't really use Windows or has short experience with the platform.

[macnerd93]

oh I no what you mean now, Leopard is 64-bit however the Unix Kernel of Mac OS X, called darwin is not, Snow Leopard will bring full 64-bit support & i highly doubt we will have driver issues, as Windows has to run on so much different hardware, were as macs don't

[macnerd93]

If Leopard wasn't 64-bit, then Apple wouldn't be allowed to advertise it as being 64-bit

[macnerd93]

why don't you actually look on Apple's website its tells you all about Mac OS X Leopards 64-bit Support.

[adacosta38]

Actually, Leopard is not 64-bit, it uses something called PAE (Physical Address Extension) to address more than 4 GBs of memory. Snow Leopard will be the first true 64 bit version of OS X, and Mac users will encounter some of device driver issues early 64 bit Windows adopters faced. If you check some of the development notes now for Snow Leopard, it can't boot on some Macs. Also, third party hardware developers, must rewrite all their (KEXT) Kernel Extensions as 64 bit native to work under it.