Uploaded by johnsileo on Aug 13, 2009
Identity Theft Speaker John Sileo discusses social networking and organizational privacy. http://bit.ly/JGCq4
Facebook safety has a direct correlation to your business's bottom line.
Facebook, and social networking sites in general, are in an awkward stage between infancy and adulthood mature in some ways, helpless in others. On the darker side of sites like Facebook, LinkedIn and Twitter, scammers and identity thieves are drooling at the sight of this unchecked data playground. In contrast, most social networkers are addicted to all of the friendships they are creating and renewing.
There is no denying that Facebook and other social networking sites have a very luring appeal. You can sit in the comfort of your own home and suddenly have a thriving social life. You can look up old friends, make new ones, build business relationships and create a profile for yourself that highlights only your talents and adventures while conveniently leaving out all your flaws and troubles. It is easy to see why Facebook has acquired over 200 million users worldwide in just over five years. Which is why Facebook safety is still so immature: Facebooks interface and functionality has grown faster than security can keep up.
Unfortunately, most people dive head first into this world of social connectedness without thinking through the ramifications of all the personal information that is now traveling at warp speed through cyberspace. Its like being served a delicious new drink at a party, one that you cant possibly resist because it is so fun and tempting and EVERYONE is having one. The downside? Nobody is thinking about the information hangover that comes from over-indulgence: what you put on the Internet STAYS on the internet, forever. And sometimes it shows up on the front page of the Wall Street Journal, in the hands of a prospective employer or your boss's inbox. All of the personal information that is being posted on profiles — names, birth dates, kids names, photographs, pets names (and other password reminders), addresses, opinions on your company, your friends and your enemies — all of it serves as a one-stop shop for identity thieves. Its all right there in one neat little package and all a scammer has to do to access it is become your friend.
Click here http://www.sileo.com/facebook-safety/ to read the 5 Safety tips and save yourself the trouble
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