Evolution of Technology /// extended Cinema Version - HQ

The evolution of technology, beginning in the early stone age and evolving to the most powerfull technology of all times.

Client: SATURN
Advertising Agency: Scholz&Friends, Berlin, Germany (www.s-f.com)
Creative Director: Oliver Handlos
Art Director: James Cruickshank, Michael Hess
Copywriter: Felix Fenz, Sebastian Plum, Bastian Engbert

Management Supervisor: Uli Schuppach
Account Supervisor: Sandra Ortmann, Jürgen Fink
TV-Producer: Claudia Knipping, Nina Heyn, Mathis Rekowski

Director: Carl Erik Rinsch
Executive Producer: Lutz Müller
Producer: Tobias Steinhauser
DoP: Javier Aguirresarobe
Postproduction: Alex Grau
Charakter-Design: Jeff Julian, Big Lazy Robot

Sounddesign: Audioforce

Category:

Film & Animation

Tags:

• saturn
• scholz&friends
• ad
• commercial
• werbung
• werbespot
• cinema
• kino
• theory
• of
• evolution
• technology
• trex
• technologie
• scholz
• and
• friends
• animation
• animals
• dinosaurs
• dinosaur
• dinosaurier
• tiere
• 2008
• berlin
• germany
• german
• wir
• hassen
• teuer
• darwin
• electronic
• retailer
• consumer
• advertising
• stone
• age
• sabretooth
• säbelzahntiger
• moray
• t-rex
• ape
• affe
• fly
• fliege
• creative
• family4
• family
• darwinism
• brutal
• tough
• evolve
• early
• man
• urmensch

[spacexploder]

better than transformers 1 and 2 combined.

[PorkOnFridays]

DD31D,

I think the idea when directing a commercial is to think "How can I take something this simple and mainstream and make it memorable and unique?" If this weren't a Saturn commercial, it would be a very intriguing short film. I don't see how the fact that it's a commercial hurts it in any way.

[ydaleUgloriaypasion]

trailer transformers dinobots ? ^_^

[DragonConvoy]

Speed alone won't help.

[jetboyJ22]

I like the german version better. I don't speak german, but (as with most things spoken in german) it just sounds angrier.

:-)

[3lectroPhunk]

ha, The Germans again XD

[Opalauge88]

This was directed by the guy who will direct Alien Prequel.

[XavierDrake]

@jackkoffin1

no but a whole mess of them can

[Insainasylem]

That was cool till the chick started dancing around at the end.

[UnrealAnimation3D]

robot lady PURTY!

[churchrvbrvb]

It can if there are about 5 at once which there were. thats how they attack

[lordeppiothe1]

no not really , but the tyrannosaurus ran on coal , the sabretooth on some kind of diesel xD so the sabertooth is simply faster ;p