Mobile Mobile - Behind the scenes
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Uploaded by LBiLondon on Dec 11, 2009
Mobile Mobile, a massive sculpture made of re-cycled mobile phones that plays Choir of the Bells when you tweet it (just include #lbitree). You can also play the blighter live at xmas.lbi.co.uk like a great big circular piano gizmo thing.
Following an agency-wide mobile phone upgrade, an idea was hatched to re-cycle the phones in the form of an interactive sculpture. Each phone is assigned a tone and is individually addressed by a computer to play the jingle or whatever the associated keyboard wants it to do. Putting it together was a real team effort, completely in our spare time. Our COO not normally the most frivolous of elves, got in touch with his inner Joseph and painstakingly sawed out the giant plywood polo from which all the re-cycled phones now hang. One of our colleagues in finance with piano skills played the midi file for the tune and the lads in IT took time out from turning it off and turning it on again to figure out the complexities of making all the kit work. And an army of agency staffers from designers and writers, to the facilities team and our managed services hosting heroes got together to hoist the beast up in our lobby. You might call it the hive mind of the agency. For us it's just the way we work and a lovely way to celebrate the end of another great year.
Merry Christmas from all at LBi
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Great instrument you guys made....
jenamu6 2 years ago