trade fair stand and kinetic light installation "THE WAVE" for Roca @ 100% Design London
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Uploaded by starcodo on Jan 24, 2011
The international bathroom appliances company Roca desired to present its design affinity at the "100% Design" exhibition in London 2010. This would not have been achieved by showing their exisiting high level design products conventionally, but by presenting their trade fair stand as a standalone piece of art.
WHITEvoid designed a black monolithic trade fair stand and the kinetic light sculpture "THE WAVE". The sculptural hanging light arrangement forms generative wave patterns complimented by blue light animations, symbolising the main element of ROCA, water.
http://www.whitevoid.com
http://www.kinetic-lights.com
http://www.roca.com
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Anyone know what song it is?
thomasthep 11 months ago