Kate Atwood of Kate's Club on CNN
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i am IN Kates Club
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Touching, but am I missing something here? Is somebody losing FOCUS ?
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I have worked with Kate on the branding strategy for her non-profit for several years. I wanted to post the segment so Kate could share for PR and this is my only account. But it is a very good example of a narrow focus and strong personalized brand. Kate's Club focused on Kids who have lost a parent (mostly to cancer.) Thanks for watching.
riesreport 2 years ago