Kia UVO in vehicle communication and entertainment system

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The Kia UVO system debuts this week at the 2010 International Consumer Electronics Show in Las Vegas.

The hands-free UVO system was co-developed with Microsoft and is based on Windows Embedded Auto software, Kia said. It marks the first time that Korea's automakers have an answer to Ford's Sync system, which has become a key element for the Dearborn automaker in luring the critical youth market.

Kia pointed out that UVO can be "updated easily as new consumer devices continue to be introduced to the market."

UVO includes a 4.3-inch full-color display that provides information on media content, phone-book data and vehicle information. The screen doubles as a rearview camera when the shifter is put in Reverse. The system is trained to recognize the operator's voice, "creating a personal profile and allowing for up to two different voice profiles in various languages," said Kia in a statement.

Users can rip music from CDs or an MP3 player into personal MyMusic folders and store up to 250 songs by title and/or artist through voice commands.

Kia has not yet announced pricing on UVO, nor did it specify which vehicles will be first to get the system following the Sorento.

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Autos & Vehicles

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• Kia
• UVO
• Sorrento
• Soul
• Optima
• Sedona
• Forte
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