Video greeting card "Galaxy"

Video "Galaxy" is taken from the marketing communication plan "Spread the word, not the virus!", developed by a group of six students of Marketing Communication and Public Relations at University of Ljubljana, Faculty of Social Sciences for the Ministry of Health of the Republic of Slovenia, implemented within Slovenia's National HIV Prevention Strategy in 2009/2010.

The key message of the video is the awareness that we all live with our past, but at the same time we do not know the (sexual) history of our partners. However, all of this becomes irrelevant as far as we are aware of the importance of protection and responsibility in sexual intercourse and behave safely. In addition, our video shows diversity of interactions that we maintain with our partners and tells us that HIV (AIDS) is not only a problem of marginalized groups, but the problem, which affects all of us. The slogan "We can stop HIV" and the red line with the ribbon that develops between two names, represents the awareness, appropriate behaviour and, consequently, prevention of HIV spreading.

"Galaxy" also represents a synonym for the infinite possibilities of interacting that we have with others, but in its centre the only true message - safer and more responsible sexual behavior.

Video is prepared in a stop-motion technique. Author of the music background is Ales Hieng, a young artist (http://www.myspace.com/zergon, http://www.myspace.com/synapticcrew, http://www.facebook.com/synapticcrew).

More information about the campaign is available on http://www.stop-aids.si.

Category:

Education

Tags:

• galaxy
• stop
• aids
• hiv
• spread
• word
• virus
• condom
• safe
• responsible
• sexual
• behavior
• valentines
• day
• greeting
• card
• stop-motion