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VW See Film Differently ident: Dudeism

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Uploaded by on Aug 12, 2009

VW continue their support of Independent Cinemas with a new set of idents that will screen in cinemas from 14 August 2009. Ad agency DDB worked with Moxie Pictures and director Seth Gordon (King of Kong) to find three stories that testify the power of film. In this film we see an evangelist of Dudeism - a way of life derived from watching The Big Lebowski.

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Top Comments

  • Nothing says Dudeism like selling out to Volkswagon....

  • thumbs up if you are craving a white russian

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All Comments (160)

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  • Hitler most certainly was a dudeist.

  • man there is a group of 3 guys that live life just like u, yet based on an other movie ...SUPER BAD...

    SUPERBADISM.

  • Far out.

  • I have just become officially ordained as a Dudeist priest. Now taking it easy is my religious duty.

  • I have been into Dudeism since before the movie came out.Never realised it, though.

  • take it easy, man!

  • Now lets go beat the people who don't accept!

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