Love It Light - Diet Coke - 'Maniac' TV Spot

The ad, created by Mother, is part of a multimillion-pound brand campaign for Diet Coke which focuses on fashion and gossip.

The spot features three female puppets called Eleanor, Bernadette and Irene, who encapsulate the Love it light spirit.

The push is supported by a Diet Coke Facebook hub http://www.facebook.com/dietcoke , a year-long partnership with online fashion retailer http://www.ASOS.com, and a tie-up with Kiss radio.

Category:

Howto & Style

Tags:

• love it light
• advert
• tv commercial
• coca-cola light
• diet coke
• maniac
• puppets
• mother london
• office humor