France 24 - The Birds

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Uploaded by on Jun 9, 2011

We all know the role of social networks and Internet in spreading revolutions in Tunisia, Egypt and Libya.Social networks are now an essential source of information, as evidenced by the results obtained by France24, the French international news channel that broadcasts in three languages (French, English and Arabic).
It's mainly the Arabic language version that broke all audience records during this period. But the channel as a whole has benefited from an increase in audience : in March 2011, france24.com experienced a peak in traffic with nearly 14 million visits and about 59 million page views.
The channel has also been very successful on Twitter thanks to its intense coverage of the Arab Spring, with a large amount of tweets dedicated to the topic, which enabled the channel to quintuple the number of followers of its Twitter account since the beginning of the year.
Based on these exceptional results, France24 and its agency Marcel have decided to highlight the link between freedom of information and freedom of expression on Internet.

Advertising Agency: Marcel Paris, France
Executive Creative Director: Anne De Maupeou, Veronique Sels, Sebastien Vacherot
Art Director: Souen Le Van
Copywriter: Martin Rocaboy
Account Manager: Cecile Henderycks
Advertiser's Supervisor: Nathalie Lenfant
Agency Producer : Cleo Ferenczi/WAM, Fleur Laurent-Bruzy/WAM
Production Company: Mr Hyde, Paris, France
Director: Philippe Grammaticopoulos
Producer : Hervé Lopez/Mr Hyde
Music/Artist title: Christophe Julien

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News & Politics

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Top Comments

  • Thumbs up if Wael Ghoneim sent u here ;)

  • Thump up for Egyptian revolution 

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All Comments (24)

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  • ESTADOS UNIDOS Y POTENCIAS ECONÓMICAS Y DE PODER UTILIZAN LAS REDES SOCIALES PARA CREAR GUERRA INTERNA EN LOS PAÍSES DONDE LES CUESTA ENTRAR///ADEMAS QUE ES UNA FORMA MUY BARATA DE DESESTABILIZAR A LOS PAÍSES

  • Absolument splendide ! Très intelligent et esthétique.

  • They are playing safe by showing fallen dictators... what about the ones France & US are supporting the king of all the terror Saudi Arabia?

  • wow really nice video

  • A clever parable with nice symbolism. It is also, I presume, a nod to Alfred Hitchcock and his thriller of the same name!

  • So, you really think it's funny? Egyptian revolution against which you are demonstrating now? Egyptian revolution which replies with tear gas? Oh, wake up, before it's too late, before Al Jazeera and the like haven't eaten out your brains!

  • Thumbs up for Egyptian, Libyan, Tunisian and Spanish #Revolution

  • Thumbs up for the Libyan revolution:)

  • Zen Alabdeen, Mubarak and Al Kadafee pressed DISLIKE.

  • Impressive

    

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